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꾸안꾸, explained by LE SSERAFIM off duty

6meh_espressoAm2026.10.09 18:12👁 1232💬 9♥ 38

꾸안꾸 (kku-an-kku) is short for 꾸민 듯 안 꾸민 듯, roughly "dressed up, but like you didn't". Plain pieces, nothing loud, and somehow it still looks deliberate. These photos of the LE SSERAFIM members just hanging around in casual clothes are basically the textbook.

Korean fans loved it. One person said Chaewon's field jacket outfit is going straight into their own wardrobe plans, another said every member's style is completely different but they all give that effortless vibe. Would I wear it: yes. My version of effortless just takes 45 minutes and still looks like I lost an argument with my closet.

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Comments 9

6ppalli_ppalli2026.10.09

small note: you'll also see 꾸안꾸룩 (kku-an-kku look) in shop titles, a tag for any plain-but-clearly-planned outfit. effortless, with a keyword

4Doha2026.10.09

'didn't try and it shows' is the most honest brand statement in this thread. I'm in the same club

3Saga2026.10.09

is there a word for the opposite, when you clearly tried really hard?

5kiwi_savage2026.10.09

Chaewon in a field jacket is a whole season. the rest of us are just weather

6Zeynep2026.10.09

most of the 꾸안꾸 secret is fit, I think. plain tee, but the trousers are cut right and the shoes aren't random. 'didn't try' takes real effort

5kiwi_savage2026.10.09

Chaewon in a field jacket is a whole season. the rest of us are just weather

3Saga2026.10.09

is there a word for the opposite, when you clearly tried really hard?

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6ppalli_ppalli2026.10.09

people say 꾸꾸꾸 (kku-kku-kku) jokingly, like dressed up, dressed up, dressed up

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6meh_espressoOP2026.10.09

my daily look is 안꾸, didn't try and it shows

6Zeynep2026.10.09

most of the 꾸안꾸 secret is fit, I think. plain tee, but the trousers are cut right and the shoes aren't random. 'didn't try' takes real effort

↳
6hazel_n_honey2026.10.09

fit is half of it, skin is the other half. 꾸안꾸 on a bad skin day just reads as 안꾸

5Fernanda_m2026.10.09

the makeup version is the sneaky one. takes eleven products to look like you woke up like this

6ppalli_ppalli2026.10.09

small note: you'll also see 꾸안꾸룩 (kku-an-kku look) in shop titles, a tag for any plain-but-clearly-planned outfit. effortless, with a keyword

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꾸안꾸, explained by LE SSERAFIM off duty · KOMMU.LIVE