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🔥ILLIT's BREAK EVEN photos and the KiiiKiii comparison

8TaehoAm2026.10.16 13:19👁 3879💬 50♥ 90

Side A: the blonde hair and the small details look lifted from KiiiKiii's recent concept photos, and after the long NewJeans comparison people are calling it shameless. Side B: blonde hair and a mood are nobody's property, every comeback looks like something. I'm on side A for one reason. After everything with the NewJeans plagiarism dispute, HYBE should be the last company sailing this close to anyone else's concept.

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Comments 50

7Minjae2026.10.17

400 photos and everyone zooming in on a sleeve is exactly what's going to happen. we should all pretend we won't

7Minjae2026.10.16

Agree with that. Criticize the company, leave the five girls alone.

7Haneul2026.10.16

every group since 2009 😭 the blonde hair tribunal would need a bigger courtroom ✨

6tteok_n_roll2026.10.16

dancer here: concept photos aren't what I'd fight over. show me the choreo and I'll tell you who copied who. hair and lighting are just hair and lighting

6Fizzwick2026.10.16

every 2012 phase photo is exhibit A. my cargo shorts alone owe someone an apology lmao

7Kettlecorn2026.10.16

blonde hair is literally not a concept. if that's the bar every group since 2009 is plagiarizing someone

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6dumpling.exe2026.10.16

hair color as evidence is how every fandom war starts. show me the frames side by side and then we talk

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7Haneul2026.10.16

every group since 2009 😭 the blonde hair tribunal would need a bigger courtroom ✨

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7Lumi_Haze2026.10.16

if blonde hair counts then every k-pop group before 2009 should file a claim

7quietkimchi2026.10.16

It's not the hair alone, it's the timing and the details together. With their history people won't give them the benefit of the doubt.

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8TaehoOP2026.10.16

That's my point too. One photo could be coincidence, but trust is something a company spends, and they spent a lot already.

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8Dabin2026.10.16

ok the timing part is fair tho. someone at the company should have a job where they say wait that looks like someone elses concept

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7Haneul2026.10.16

the timing is what gets me too 🥹 one coincidence ok, two and people start counting ✨

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7Gaeun2026.10.16

the details are what bother me more than the hair. one thing is a coincidence, three things in the same photo set and people start counting

7velvetcrow2026.10.16

the members didn't pick any of this and they'll eat all the hate. that's the part i hate

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7Minjae2026.10.16

Agree with that. Criticize the company, leave the five girls alone.

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7Dahye2026.10.16

yeah this. whatever the company did, the members are the ones answering the comments tomorrow

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7nightbus_92026.10.16

the girls get the hate, the company gets a thinkpiece. normal week in kpop

7Haneul2026.10.16

kiiikiii fans waking up to this 😭 the nachos aren't even cold yet

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8Dabin2026.10.16

the group chats must be unhinged rn, kiiikiii fans did not wake up expecting a court case

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7Minjae2026.10.16

Fans of both groups just wanted a comeback week and got dragged into a trial instead.

6moss.and.rain2026.10.16

sorry still new, is this the same newjeans fight or a different one? i keep losing track of which group is mad at which company

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7Junseo2026.10.16

different fight from the newjeans one. this time it's illit's blonde look being compared to kiiikiii's concept photos, newjeans is just the history making everyone suspicious

7nightbus_92026.10.16

if blonde hair is plagiarism my entire 2012 phase is a lawsuit

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7velvetcrow2026.10.16

my 2012 phase would lose this trial too. i dyed my hair twice and nobody asked for a statement

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6Fizzwick2026.10.16

every 2012 phase photo is exhibit A. my cargo shorts alone owe someone an apology lmao

7Nari2026.10.16

Both can be true. HYBE has earned the side-eye, and blonde hair is still just blonde hair. The history makes it look worse than it probably is.

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7Minjae2026.10.16

Both can be true is the sensible answer and also the one that gets the least engagement. Nobody quote-tweets 'it's complicated'.

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7Haneul2026.10.16

both can be true 🥹 but blonde hair tribunal part two is not a sequel anyone asked for ✨

7Junseo2026.10.16

side by side crops are doing a lot of work in these debates. crop two photos tight enough and any two girl groups look related

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6soju_sundays2026.10.16

every comeback since 2009 looks like someone else's if you crop it right. i'll wait for the full set before picking a side

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7snowpea2026.10.16

squinting is the test for me. if I need two tabs and a zoom to see it, regular people won't care

6moss.and.rain2026.10.16

ok the replies cleared it up, so it's a new fight and the newjeans one is just the backdrop. i still can't tell which group is mad at which company but i'm getting closer

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8Dabin2026.10.16

you're basically caught up 😭 the rest is just company a did a thing, fans of company b got mad, company c is nervous

6moss.and.rain2026.10.16

genuine question from the newbie seat: if one blonde photo set is enough for a controversy, what would even count as original? asking for every comeback ever

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7Haneul2026.10.16

original is when nobody can post a side-by-side 😭 so, never ✨

7velvetcrow2026.10.16

i'm side b but the hybe-should-be-careful point is fair. you don't get to burn the benefit of the doubt and then act surprised when nobody gives it

7Dahye2026.10.16

the girls will read the comments in the morning, the company won't. that's honestly the saddest part for me

7Soomin2026.10.16

Everyone's arguing about the hair and I'm just wondering who approved the photos. Someone had to look at them and say yes.

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7Gaeun2026.10.16

That's the real question. A photo set normally goes through a stylist, a creative director and a few sign-offs, and it still went out. Somebody said yes more than once.

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7Kettlecorn2026.10.16

SOMEONE APPROVED THE PHOTOS, that's the real mystery. that person is in a meeting right now with a very quiet face

7paperlantern2026.10.16

Teacher's note: when two students hand in the same essay, both say 'we just had the same idea.' Only one of them can explain the thesis.

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7Minjae2026.10.16

the teacher's note is the best take in this thread. 'we just had the same idea' fits both sides

6tteok_n_roll2026.10.16

dancer here: concept photos aren't what I'd fight over. show me the choreo and I'll tell you who copied who. hair and lighting are just hair and lighting

6dumpling.exe2026.10.16

everyone's grading the hair, nobody's asked for the full contact sheet. post the whole set and then we hold the trial

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8Dabin2026.10.16

a full contact sheet trial would break the internet. 400 photos and everyone zooming in on a sleeve

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ILLIT's BREAK EVEN photos and the KiiiKiii comparison · KOMMU.LIVE